ByteDance, the company that owns TikTok, is getting serious about entering the virtual reality (VR) space, according to a document from Protocol. A source shut to the situation told the outlet that the company plans on investing “tons of money” to invent VR-related remark.

It appears as if a large allotment of ByteDance’s investment is going into hiring. As famous by Protocol, over 40 job listings have popped up for Pico, the Chinese VR headset maker ByteDance acquired last year. Most openings are for Pico Studios’ west coast-based branches in California and Washington, ranging from a head of VR game strategy to a game operation manager. Assorted open positions counsel an increased point of interest on Pico’s VR hardware, including an optical engineer and a programs invent electrical engineer.

Protocol also points to Pico’s head of user sales listing as a potential indicator that Pico is looking to establish a presence in the US. The job description notes that candidates shall be “accountable for the sales and marketing of Pico’s overall product in the US user market.”

Pico peaceful has a lot of growing to enact, and ByteDance certainly has the bandwidth to give it the frenzy it needs to compete with the handful of mainstream headsets offered by Meta, HTC, Valve, and PlayStation in the US. The company’s flagship all-in-one headset, the Pico Neo 3 Link, launched in Europe in May and charges €449 (~$472 USD).

Its specs are fairly similar to that of the 256GB Meta Quest 2 that charges $399 (as antagonistic to the $299 variant with 128GB). Each headsets have the same storage, 1832 x 1920 decision per examine, and Snapdragon XR2 chip. The Neo 3 Link, then again, comes with an additional headset strap (a $49 accessory that’s sold separately for the Quest 2) and a DisplayPort connection instead of USB-C, allowing for improved image quality when hooking up the headset to your PC. It appears as if the Neo 3 Link is aiming to transform that in-between chance for folk who don’t want to utilize $999 on the Valve Index or $799 HTC Vive Professional 2, however are also looking for something that offers a miniature extra out-of-the-box when compared to the Meta Quest 2.